Cooindegabo

🔹 Marketing Coordinator at Cooindegabo (Employee Fund - Coca-Cola, Colombia)

As a Marketing Coordinator, my primary goal was to enhance member acquisition, loan placement, and overall social base growth through innovative and effective strategies that strengthened Cooindegabo's presence in the cooperative and financial sectors.

🔹 Key Responsibilities
🔹 Art Direction & Design – Developed creative concepts and graphic materials that clearly and attractively communicated the cooperative's values and services.

🔹 Digital Transformation – Implemented digital strategies to modernize processes, improve user experience, and optimize communication across digital platforms.

🔹 Corporate Identity Management – Designed and maintained a consistent, professional image to reinforce member trust and loyalty.

🔹 Member Acquisition & Loan Strategies – Developed marketing campaigns to attract new members and strategically promote financial products.

🔹 Interdisciplinary Collaboration – Worked closely with key departments to ensure marketing strategies aligned with the cooperative's goals.

🔹 Campaign & Communication Management – Created and supervised impactful messaging to promote financial and solidarity-based services.

✅ At Cooindegabo, I combined creativity, strategy, and industry expertise to design solutions that contributed to the cooperative's sustainable growth and the well-being of its members. 🚀